LOS ANGELES, Calif./ACCESSWIRE/August 31, 2022/ Elegatto is known for its high-end jewelry and accessories for men. The company has just announced that it will add a line of women’s jewelry and accessories to its award-winning lineup, starting in fall 2022. The release is slated for October to celebrate the company’s fifth anniversary.
The Bangle Gold bracelet by Elegatto
The all-new women’s collection will include around 16 designs to start, and will include Elegatto’s signature nautical-inspired bracelets, necklaces and rings. The men’s line will also be expanded in parallel with new chain necklaces and rings. The female counterparts in the men’s selections will offer additional sizing options for smaller wrists and feature more delicate and feminine designs, while adhering to traditional Elegatto styles.
Creating classic pieces for Elegatto’s female clientele
Elegatto was founded in 2017 with the intention of creating a premium line of men’s accessories that combine function and fashion in timeless pieces that can be worn everyday or for special occasions. The product line is created with quality in mind, so these pieces can be worn for years while remaining in excellent condition.
As the brand grew, the company noticed that many of its customers were female, typically purchasing male loved ones; but sometimes buying the pieces for themselves, even though Elegatto’s line had previously been designed exclusively for men. That’s why the company chose to expand with a women’s line: customers are already there and ready to buy Elegatto pieces for themselves.
A booming market
The global fashion accessories market is expected to witness significant growth in the coming years. The market is already huge; the global market value of accessories was $489.30 billion in 2022. The largest portion of this revenue came from watches and jewelry, which were valued at $335.70 billion in 2022. About 30.9% of total accessory revenues were generated from online sales.
This means companies like Elegatto, with a widespread online presence through the website and multiple social media platforms, are expected to increase their sales as well as projected market value. The expected growth of the industry is significant. The global jewelry market alone – not counting watches or other accessories – is expected to reach $518.90 billion by 2030. Elegatto is poised to continue to grow both online and in stores at across the United States.
Companies like Elegatto have seen changes in the industry since the COVID-19 pandemic and some of these changes have contributed to specific market growth. For example, many jewelry consumers around the world have struggled financially during the pandemic, working reduced hours due to quarantine. Some businesses have been shut down completely, leaving families scrambling to make ends meet. During these difficult times, many consumers were less likely to spend more than $100 on a single piece of jewelry, but were also less likely to spend money on poor quality pieces that weren’t built to last.
This created a need for companies like Elegatto, as the company offers a variety of styles priced under $100. The company’s spokesperson says, “We focus on quality and affordability. There is currently a niche in the industry regarding customer demand and the availability of similar styles with similar price points and Elegatto has grown to fit this space.
Create elegance with iconic looks
The Elegatto spokesperson describes the current product line as diverse and outlines the company’s expansion plans. “Our goal is to continue to offer a wide selection of wristband styles,” the company explains. “We are pleased to announce our plans to expand our sophisticated and modern style catalog with rings, and eventually with key chains and other accessories.”
Elegatto already has a customer base of over 100,000 customers worldwide. The company offers 80 different bracelet designs in a variety of materials and even produces custom jewelry designs for over 20 yacht clubs around the world. Elegatto products are also making their way to physical stores, with more than 30 stores across the United States carrying Elegatto pieces.
Elegatto offers a wide selection of bracelets, including the Cuff Collection, the Nautical Rope Bracelet Collection, and the Leather Bracelet Collection. Customers will soon see the expansion of Elegatto’s collar options as well as new products.
The Elegatto representative explained that the company’s mission is to provide high-end accessories at affordable prices, allowing every customer to find a piece of jewelry for every occasion and every style. “Our aesthetic is recognizable by minimalist design and attention to detail,” the company says. “Our designs bring a personal touch to any lifestyle. Durability is our primary design consideration – essentially, we want each piece to last for years of enjoyment.”
Elegatto is a men’s accessories store located in Los Angeles. Founded in 2017 by designers with a passion for unique designs and high-quality jewelry, the company’s mission is to provide high-end accessories at affordable prices and designer pieces for everyday wear that will stand the test of time. test of time.
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